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customer experience

Merchants View Payments as a Key Driver of Customer Engagement

Understand the key trends and behaviors influencing merchant payments

Merchant and retailer organizations in different vertical sectors are meeting consumer expectations to improve the customer experience and provide a more streamlined checkout journey.

Read this newest merchant global overview report from Ovum and ACI Worldwide to see why payments are no longer transactional, but rather an important part of improving customer engagement.

Key report insights include:

  • A seamless customer experience along with a single view of the customer is viewed as a key strategy for merchants.
  • EMV has had a notable impact on fraud with 84% of US merchants reporting lowered fraud costs
  • Continued payments investment over the next 18-24 months is occurring across all vertical sectors such as general merchandise, food service/restaurants, travel and lodging, fuel/convenience and grocery/supermarkets.