Mike is an experienced business development leader whose goal is to help clients establish and achieve their market share, revenue, customer experience and cost-savings goals.
Articles by Mike Rogers
Recurring Success: Exploring Subscription Payment Trends
When you think of recurring monthly expenses, there are certain obvious bills that come to mind: mortgage or rent, utilities and phone bill, among others. But today, monthly recurring expenses increasingly include things like online streaming services (music and entertainment), meal kits, pet treats, video games and clothing. It seems there’s a subscription service for everything these days — and consumers are taking full advantage.
Rise of the Subscription Billing Economy: Trends, Challenges and Solutions
Ownership is a thing of the past. In fact, today’s consumers are less concerned with physical possessions and more interested in experiences. More than half of adults wish they could own less stuff and 70 percent say that subscribing to products and services releases people from the burden of ownership (e.g., maintenance, clutter, declining value).
