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  • Why Your Customer Loyalty Program May be a Huge Failure

    Wednesday, March 23, 2011

    ACI Worldwide, a provider of payment systems, recently released the results of a study of U.S. consumers, which shows that many retail loyalty programs leave consumers feeling under-appreciated.

  • More Reasons to Question Loyalty Programs

    Tuesday, March 22, 2011

    It is much more profitable to retain customers than to continually attract new ones.

  • Loyalty Programs: a Pain in the Neck?

    Tuesday, March 22, 2011

    I’ve finally identified the source of the nagging pain in my right shoulder. It’s not my purse, as I’d thought, but the wallet within it, which, on its own, seems to weigh about five pounds.

  • Card Fraud: Consumer Fears Cut into Sales

    Thursday, March 17, 2011

    Understanding consumers' fears about credit card fraud can help incite confidence in your brand, minimize loss, and maximize sales.

  • Loyalty Is Marketing's Red-Headed Stepchild

    Wednesday, March 16, 2011

    While loyalty is a strategic imperative for many companies, others still view it as a one-time approach rather than a journey that spans customers' lifecycles and takes into account their preferences and purchasing histories.

  • Skimming at Gas Pumps Is a Global Problem

    Tuesday, March 15, 2011

    Pay-at-the-pump skimming is on the rise, and not just in the U.S. We can expect these skimming incidents to grow because gas pumps are easy targets.

  • The SEPA Challenge

    Tuesday, March 15, 2011

    Progress towards the single euro payments area (SEPA) has been painfully slow. It had originally been hoped that market forces and the perceived benefits of SEPA would be enough to move the end-user to adopt the new SEPA payment instruments.

  • "Phishing" Grief: Credit Score Key to Monitoring Id Theft?

    Friday, March 11, 2011

    In the past two weeks, I have received 11 email requests from various banks, asking me to either help them with their security or confirm no one has hacked into my online banking accounts. And these are just the ones that snuck through the spam filter.

  • Better Customer Education by Banks Could Help Combat Fraud

    Friday, March 11, 2011

    Nearly half of consumers around the world are concerned about card fraud, yet many fail to take precautions to prevent it, suggesting banks should do more to educate consumers to reduce their susceptibility to fraud, recently released survey data show.

  • Half of Britons Fear Card Fraud

    Friday, March 11, 2011

    Half of Britons are worried about becoming victims of card fraud but many are failing to take simple precautions to protect themselves, a survey has shown.